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Associate Copywriter - Left Foot Blue

Company: Hasbro, Inc.
Location: Pawtucket
Posted on: June 6, 2021

Job Description:

At Hasbro we're changing the face of play and entertainment. We're looking for people who want to explore, experiment and innovate to come up with the best ideas. Our culture of community, passion, integrity, creativity and inclusion has inspired our diverse team of highly skilled, highly creative and highly committed individuals for 90+ years and we believe the best if yet to come.

Hasbro's in-house marketing agency, Left Foot Blue, is looking for a crack copywriter with a passion for words!

You are excited to create content that surrounds the toys and characters that you grew up loving. Maybe you're a fan of the leader of the Autobots or Optimus Prime? Perhaps you had a birthday party themed around Pinkie Pie from My Little Pony? Well now you can go from playing with Monopoly money to making real money working on the game of Monopoly!

Left Foot Blue creates compelling, memorable content for all of Hasbro's storied brands. This outstanding opportunity is a chance to exhibit elite storytelling to consumers and fans world-wide.

And here's the best part........most of your scripts don't get shredded or sent to the circular file (aka the wastebasket). Your ideas come to life on location, on our huge in-house sound stage, and online.

We've got a digital-first mentality. We make trend-relevant assets. And, we make a lot of them for some of the most whimsical and fun products you can wrap your head around. On any given day, you might twist your words around the newest Twister, you might decide "this is the way" to advertise the newest Star Wars Mandalorian Grogu toy, or your ideas might mold the newest campaign for Play-Doh!

We're after creative voices that understand how to convey humor and emotion. Ideally, you also have a solid understanding of the entire production and post-production process. Our creative team follows our vision from blank page all the way to delivery. YOU will lead your idea through the process, and you'll have plenty of support so it turns out as great as it can be. You might consider yourself a writer, but we want to help you become a maker.

We have exceptional technology and resources, and we're looking for driven, focused individuals with the brainpower and mentality to make them count. There is never a dull moment.

Some of your day to day responsibilities in no particular order are:

  • Conceptualize original content and write scripts
  • Develop, generate, and execute high level ideas (often with a steady partner)
  • Work closely with the creative director, producers, editors, motion graphics, and more to bring ideas alive
  • Pitch and sell ideas to clients
  • You'll go on shoots and take script and stage notes
  • Work in editing suites to supervise the finished product.

Now for the nitty gritty. It's a plus if you've done it before or you're ready to

The Ideal Education and Experience:

  • 2+ years experience in an advertising, internal or digital marketing agency
  • Strong sense of production, post-production, music, and grammar
  • Able to handle multiple projects in a FAST-PACED work environment
  • Expertise in Microsoft Word
  • B.A. degree

You'll also need to be able to execute those breakthrough ideas in various formats, including digital, broadcast and social. That could include memes, YouTube content, Insta or Tik Tok videos or whatever new platform is invented next week!

Left Foot Blue crafts hundreds of pieces of ground-breaking content each year. How many are you ready to make yours?

Hasbro's world-class brands and talented people are our greatest assets. One of the ways we invest in you is through a competitive and contemporary benefits package. Your particular benefits package will depend on your position, location, local legal requirements and years with the company. Here's a look at what your benefits package may include: Medical, Dental & Vision Insurance, Half-day Fridays year round, Paid Vacation Time & Holidays, Generous 401(k) match, Paid Parental Leave, Team Hasbro Volunteer Program, Employee Giving & Matching Gifts Programs, Tuition Reimbursement, Toy Discounts and more!Hasbro is committed to equality of opportunity in all aspects of employment.

We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.

Keywords: Hasbro, Inc., Pawtucket , Associate Copywriter - Left Foot Blue, Other , Pawtucket, Rhode Island

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