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Associate Manager Global Brand Development & Marketing

Company: Pyramid Consulting, Inc
Location: Pawtucket
Posted on: September 21, 2022

Job Description:

We're seeking an Associate Manager Global Brand Development & Marketing to support the brands!We embrace the unique skills, experiences, talents and perspectives of our global workforce which, combined with our culture of curiosity and innovation, generates the best ideas. We live our values of Community, Passion, Integrity and Creativity, and we're committed to giving our 5,000+ employees opportunities to build their individual capabilities, balance work and home, deliver excellence through teamwork and thrive personally. This enables us to deliver results in all aspects of our business.This role will support the global product development and marketing processes, line planning responsibilities, brand strategy, data insights and analysis, and work directly with our best-in-class franchise and entertainment partners from eOne! We want your help to develop new innovative products and engaging marketing assets to grow these beloved brands to new heights!A day in the life as an Associate Brand Manager:--- Partner with cross-functional teams including Design & Development, Brand Writing, Packaging, Engineering, Legal and Finance to develop innovative product lines that meet financial objectives--- Demonstrate strong analytical skills and become the global consumer insights and competitive market segment specialist to contribute to insight-led product development--- Help drive research initiatives to optimize products & messaging--- Support marketing asset development and rollout in partnership with Creative Agencies, PR, Legal and Brand Writing teams--- Assist in development of overall go-to-market product strategy--- Analyze data and share insights on product performance and marketing impact--- Manage critical data entry and forecasting information; additionally, ensuring the integrity of that information throughout internal systems across the portfolio--- Partner with regional marketing teams to understand business needs, retailer trends & challenges, share best practices, identify growth opportunities, and provide guidance on local plans--- Help deliver highly impactful presentations to internal team members, licensing partners and retail accounts--- Provide timely and consistent communication of brand activity and key information to internal business and market partnersWhat You'll Bring:--- 2-4 years' proven experience in a fast paced consumer products role.--- Bachelor's Degree in Marketing, Advertising, or related field, or equivalent--- Strong written and verbal communication--- Proficient in Microsoft Office--- Strong data analytical skills with proficiency in NPD and/or POS reporting--- A proactive, enthusiastic, and collaborative approach, and a highly developed curiosity and eagerness to learn and problem-solve across the business--- High attention to detail and driven nature to execute with excellence--- An entrepreneurial spirit and strong interest to showcase and develop your creative and financial abilities--- A consumer- and customer-centric mentality, with the ability to get into the mind of consumers and customers to make recommendations that guide the brand--- Analytical skills: Experience in analyzing POS, NPD, and other data-reporting systems; Ability to understand and interpret qualitative data relating to our consumers and brands--- Presentation skills: Capability to provide sophisticated information in a compelling way using story to persuade an audience.Junior - Has a proficient understanding of principles in one or more functions of a position. Typically possesses 0-3 years of relevant work experienceMid-Level - Requires technical knowledge, training and understanding of a job's requirements. Typically possesses 3 to 6 years of relevant work experience.Senior - Requires technical and business knowledge in multiple disciplines/processes. Typically possesses 6+ years of relevant work experience.

Keywords: Pyramid Consulting, Inc, Pawtucket , Associate Manager Global Brand Development & Marketing, Executive , Pawtucket, Rhode Island

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